Located at Manawa Bay near Auckland Airport, Nike Unite is a high-traffic retail environment designed to deliver an engaging in-store experience while supporting efficient team collaboration behind the scenes.
Safe N Sound was engaged to deliver a fully integrated audio-visual solution, combining in-store audio, digital displays, and meeting room technology into one coordinated system. The goal was to enhance customer engagement on the retail floor while improving communication and collaboration for staff.
Learn more about the systems used in this project through our audio visual and technology integration services.

Comprehensive Services Delivered
Safe N Sound provided a complete end-to-end solution including system design, installation, configuration, and support.
Key components included:
- Multi-zone commercial AV system design and installation
- Distributed audio systems across the retail floor
- Fitting room audio integration
- Professional digital signage and display systems
- Meeting room AV and video conferencing systems
- Centralized AV rack and system control infrastructure
By integrating these systems into a single platform, the store benefits from consistent audio, clear communication, and seamless collaboration across both customer-facing and staff areas.
Tailored Technology for a Lifestyle Club
Retail environments require technology that enhances the customer experience while remaining simple for staff to manage.
This project included:
- Retail floor audio coverage for announcements and music
- Fitting room audio for consistent customer experience
- Staff meeting and training spaces
- Back-of-house office environments
Each system was designed to align with store operations and customer flow, ensuring reliable performance throughout a busy retail environment.
Technology was installed to remain clean and visually unobtrusive, supporting the store design without distracting from the retail experience.
Key considerations included:
• Clear, consistent audio coverage across the store
• Digital displays for communication and brand messaging
• Reliable meeting room technology for staff collaboration
• Clean installation that integrates with the retail environment
The result is a space where technology enhances both the customer journey and staff productivity.
Advanced Technology Integration
Multiple systems work together to support both customer engagement and operational efficiency.
Retail Audio System
Thirteen pairs of Bose pendant speakers were strategically installed across the store floor to deliver high-quality audio for music, announcements, and promotions.
Additional in-ceiling speakers were installed in fitting rooms to maintain a consistent audio experience throughout the store.
Microphone & Announcement System
A Shure wireless microphone system allows staff to make clear announcements across the store.
The system includes wideband antennas, charging docks, and battery packs to ensure reliable day-to-day use.
Digital Displays & Signage
Samsung professional displays and LG monitors were installed across retail and office areas to support communication, training, and visual engagement.
Meeting Room & Collaboration Technology
Meeting rooms and office spaces were equipped with:
- Samsung displays (55” and 65”)
- Poly X52 all-in-one video bar
- TC10 control interface
This enables seamless video conferencing and collaboration between teams across different locations.
Centralised AV Infrastructure
A dedicated AV rack houses the core system components, including:
- Bose amplification systems
- BSS network signal processing
- Zone volume controls
This centralised approach ensures reliability, scalability, and simplified system management.
Project Process
Safe N Sound follows a structured delivery process to ensure reliable integration and long-term performance.
Discovery & Site Assessment
Initial consultation identified operational needs, store layout, and system requirements.
System Design
A tailored AV solution was designed to align with customer flow and staff usage.
Installation & Configuration
All systems were installed, calibrated, and tested to ensure optimal performance.
Training & Handover
Staff were guided through system operation to ensure ease of use.
Ongoing Support
Safe N Sound continues to provide support and maintenance to ensure system reliability.
Client Outcomes & Benefits
Enhanced Member Experience
High-quality audio and digital displays create an engaging and dynamic retail environment.
Clear Communication
Microphone and audio systems allow staff to communicate effectively across the store.
Improved Staff Collaboration
Video conferencing systems support seamless communication between teams and locations.
Simple System Control
User-friendly controls allow staff to manage AV systems without complexity.
Scalable Infrastructure
The centralised AV system allows for future expansion as the store evolves.
Technology That Complements the Space
Technology should enhance a retail environment without overwhelming it.
Carefully positioned speakers, clean display installations, and integrated systems ensure the focus remains on the customer experience while technology operates seamlessly in the background.
Safe N Sound has over 15 years of experience delivering integrated AV, electrical, and technology solutions across commercial environments throughout New Zealand.
Why Choose Safe N Sound?
Safe N Sound specialises in integrated technology solutions for commercial and retail environments.
Clients choose Safe N Sound for:
- Integrated delivery across AV, electrical, and technology systems
- End-to-end service from design to installation and support
- Clean installations that align with retail design
- Reliable systems built for high-traffic environments
- Local expertise and ongoing support
Explore the full range of systems we install on the Safe N Sound services page.
Conclusion
The Nike Unite Manawa Bay project demonstrates how integrated AV technology can enhance both customer experience and staff operations within a modern retail environment.
By combining high-quality audio systems, digital displays, and collaboration technology, Safe N Sound delivered a solution that supports both engagement on the shop floor and efficiency behind the scenes.
As retail environments continue to evolve, Safe N Sound helps businesses create connected, engaging, and operationally efficient spaces.
Related Projects
- Fitness Cartel Manukau – Multi-sensory AV and lighting integration for a high-performance fitness centre
- The Social Project Wellington CBD – Integrated AV and security systems for a flagship lifestyle club
- Grey Lynn Renovation – Smart home automation, AV, and network integration for a modern residential project
Frequently Asked Questions (FAQs)
Planning a wellness facility or fitness studio?
Many retail businesses engage Safe N Sound during the design or fitout stage to ensure AV and technology systems are integrated correctly from the beginning.
Early coordination helps avoid:
- multiple contractors installing disconnected systems
- technology interfering with store design
- inconsistent audio or display coverage
- limited ability to scale systems in the future
If you are planning a retail fitout or commercial space, Safe N Sound can design a solution that supports both customer experience and operational efficiency.